Week Four: Magazines

NAME: Bay Scene

CONCEPT: The scene in the Bay Area is slowly dying out. As time passes, more venues and bands close down and relocate to the Sacramento/Stockton area, which isn’t a drive that is easily made on a regular basis. This magazine aims to bring the scene back to the Bay by recruiting promoters, spreading local music, and letting the bay area know of the need for more REAL venues, not just teen centers and churches.

READERS- This magazine is aimed at hardcore music lovers between the ages of 16 – 24.

COMPETITION- AMP magazine, AP; both magazines are a staple in the lives of hardcore music lovers everywhere; key word being “everywhere”. This magazine will focus on the bay area only, which has seemed to be forgotten by many touring bands.

Five Advertisers- Shine Drums, Live Nation, Pandora, Local Music Stores, Channel 92.3 radio station

Five Articles-
- 10 Best Bands You’ve Never Heard of
- The Pros and Cons of “No In and Outs”
- Upcoming Shows for the Month
- Venue Breakdown
- What Every Promoter Needs to Know

COVER- The cover will have BAY SCENE in bold, shiny print and all caps. A big picture of one of the bands featured in the “10 best bands…” article (a live performance shot) will be on the front.